A 45-minute drive north of Salt Lake City, Ranksey Digital Marketing is based in West Haven, Utah, where Scott and his staff focus on web design, SEO services, PPC management, and digital advertising. He knew that if he was going to bring in new customers, they had to be able to find him.
He turned to UpCity to boost his company’s visibility and aid in growing his brand, and business has been picking up. In fact, Q4 of 2020 outperformed the second and third quarters combined.
“I honestly almost didn’t reach out to UpCity, but I thought I’d just roll with it, and I’m very glad that I did,” Scott said. “UpCity was ranking pretty well in most of the SERPs (search engine results pages) that I looked at, and I felt like (a partnership with UpCity) would help.”
When your small business is located near a large city, it’s inevitable that you’ll be facing an uphill battle against the bigger fish. But that’s a challenge that Scott and his capable staff are happy to take on. One thing that’s helped has been Ranksey’s relationship with UpCity, which Scott said has leveled the playing field.
“We’re competing against the biggest agencies in the state,” Scott said. “It’s a motivating factor for us. At the end of the day, we want to drive leads, and we’ve done that.
“And UpCity has certainly helped with our visibility. We’re at or near the top of every list, and we’re going against companies that are doing over $10 million in annual revenue.”
There’s no doubt that being at the top of a list is a good thing, whether that be Google search results or UpCity. Additionally, Ranksey Digital Marketing, which won a 2021 UpCity Local Excellence Award, can show its featured work on its UpCity profile page, and that helps the business display the kind of top-tier quality Ranksey clients have come to know and love.
“We were able to close a (significant) monthly retainer recently without being fully qualified, if I’m being honest,” Scott said with modesty. “Just because we were on UpCity.”
Ranksey Digital Marketing has continued its success, and Scott continues to grind. He’s active with insightful and intriguing content on LinkedIn, and he hosts a tremendously compelling podcast titled “Secrets to Scale.” That’s of course on top of his regular CEO duties, and make no mistake, Scott rolls up his sleeves and gets to work right alongside his team.
When asked what keeps him up at night, it’s the continued growth of his agency.
“But that’s a good problem to have,” he said. “It’s a result of our team being scrappy. They’re here doing great work every day.”
Scott says UpCity has also been an important part of his company’s growth.
“I wanted to be on UpCity because I wanted to see what kind of traction we could get. Within the first three months, we got maybe the highest-quality leads we’ve ever had.”
UpCity provides transparency and insights through a data-driven model that measures real credibility indicators and takes the guesswork out of the B2B Service Provider selection process. Ranksey Digital Marketing is one of more than 70,000 service providers listed on UpCity that appeal to the 2 million businesses (and counting) that have visited to find the best partner for their needs. If you want to improve your online visibility, boost credibility, and gain access to valuable insights that can help you grow your business, email us at [email protected] or call 312-445-9615.
This content was originally published here.